Robert pointed out that starting in the smaller section of the building helped him and his wife learn the business as they went along, and now the transition of operating a bigger shop will be much easier. Really, it was our intention to have the whole building.”ĭespite opening the business after the flood, the couple said the building was not very damaged, saying it only had a few feet of water and mud in it, making the cleanup process an easy one. “After the flood (of 2011) we decided it would be easier to start in the smaller section and then expand as we go along. “We had the building, so we had always intended on starting over there,” Valerie said. She said the idea to make the store bigger was something that needed to happen. “We’re trying to keep as much of the old stuff as we can while they still make it.”Ī wall currently separates the operational side of the business, from the soon-to-be new addition but Valerie said when the other side of the building is fixed up there will be a doorway that leads to both sides, making it one big shop. “Unfortunately a lot of candy companies are buying each other out and discontinuing or changing their candy,” said Valerie. Various candies are offered as well such as Tootsie Rolls, Warheads and Swedish Fish, but the candy is the hard part of the business. Some of the hard ice cream flavors include the typical chocolate, vanilla and strawberry, but also out of the ordinary flavors such as cinnamon raisin bun and salted caramel truffle. Plus, the building was once a drug store on the other side that helps give it that feel because it was around in 1890.” We’ve traveled around to other ice cream shops and there are others in the country that are really old ones and we like that. “We like antiques and the way things used to be and there’s nothing like that around. “We’re really into history,” said Robert. Robert, 43, said the building remained mostly empty and that he and Valerie, 37, used it for rental space until they decided to open Ballyhoo, which gives of an early 1900s vibe due to its old wooden booths, its cash register from 1906, classical music and white hats and aprons the employees wear. The husband and wife duo of Robert and Valerie Schultz have owned the business for three years while Robert has owned the building the ice cream shop is located in for over 10 years. The Ballyhoo - Purveyors of Fine Ice Cream shop is undergoing an expansion that will give the small ice cream shop a more restaurant-like feel. WEST PITTSTON - A small business is about to get bigger. Tired of ads? Subscribers enjoy a distraction-free reading experience.
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